LANEIGE Malaysia hosts a Facebook Live Streaming video to tour social media fans into their newly-opened boutique at Pavilion Elite. The video is part of the brand’s social media marketing which showcases exclusive skincare and makeup products that are only available at the latest G5 boutique. This includes LANEIGE’s very own Water Science Mist, Water Pocket Sheet Mask, Water Sleeping Ball, Lip Card, Travel Kits, and Scented Cards.
Highlights of the media event were featured in the latter part of the video as well.
Aside from the live stream video, this digital marketing and social media marketing strategy by IH Digital, a digital marketing agency in Malaysia is also accompanied by a Facebook 360-degree photo that serves as a virtual tour and location guide for LANEIGE Sparkling Beauties’ reference.
Optimize your social media marketing through Live Videos
Facebook Live Streaming is a digital tool that is widely utilized by marketers today. It opens business pages to document corporate events, make use of behind-the-scene footages, and create corporate videos to attract social media users onto your business page as well as your products.
Live video is also efficient for marketers in a way that it sends notification to your followers encouraging them to interact and comment the very moment your video is released. This is a digital opportunity for you to increase video reach, engagement, and fans.
Make use of live videos for your next digital marketing campaign! IH Digital is consists of video production experts that can help you from video conceptualization until distribution. Talk to one of our representatives today.