It is a known fact that it is very hard to stand out on social media platforms. Facebook App is widely used in online marketing campaigns as they are very versatile and they can be customised to suit the brand’s needs. Today, we are going to look at how Facebook Apps with gameplay mechanisms can help your brand in engaging your social media fans and making your online marketing campaign a success.
Take a look at some of the Facebook Apps produced by IH Digital, a digital marketing agency.
1. Flip and Match
The Facebook App, produced for Dorothy Perkins Malaysia, is designed as a game of Flip & Match. Participants will need to flip and memorise the positions and match the cards. Social media fans stand a chance to win prizes worth RM500 from Dorothy Perkins. This online marketing strategy is successful in engaging fans and also providing the social media audience with a glimpse of the new season’s essential styles.
2. Spin and Win
The Facebook App, produced for Men’s Biore Malaysia is designed as a game with a spinning wheel. With each spin, participants stand a chance to win instant prizes and will be qualified for the grand prize lucky draw at the end of the Facebook contest. To qualify for a chance to win, participants will need to purchase the Men’s Biore Double Scrub 25% Extra Bonus Pack and submit their receipts on the Facebook App. This online marketing strategy is successful in integrating both offline and online conversions.
Facebook Apps for your Online Marketing Campaign
It is a great online marketing tool for social media marketers to promote their products and increase social engagement. Simply start planning for the productions of Facebook apps in forms of online registration, product redemption, incentives, contests, and more. Let us help you! Our digital marketing agency had created over 900 interactive applications. Drop a message now!